The Sneeve Is A Sleeve For Your Snot. Really.

"There should be, we hope, a cool factor here."

The little snots had it coming.

No, not your children. The gunk that comes out of 'em when they're sick.

A Long Island, New York, man has developed a germ-killing sleeve for kids with colds.

Stan Bratskeir told The Huffington Post he was watching his sniffling grandson sneeze into the crook of his elbow when inspiration struck to combine "sneeze" and "sleeve" into the name of a product.

"I said 'Chase, you know what you need? You need a Sneeve,'" Bratskeir recalled.

The Sneeve

The Sneeve is made of a flexible synthetic fabric treated with an antimicrobial mix of citric acid and silver. Bratskeir, a former marketing executive, says the effectiveness of the one-day disposables is nothing to sneeze at, and claims they kill 99.9 percent of viruses and bacteria.

Right now they come in only blue, but the inventor hopes to expand into color schemes such as tie-dye and camouflage. "There should be, we hope, a cool factor here," he said.

Bratskeir, 71, said his invention will be available in a national drugstore chain early next year. For now, it can be ordered online. You'll have to cough up $6.99 for seven Sneeves.

The Sneeve

While the CDC recommends that people sneeze or cough into their elbow or upper sleeve if they don't have a tissue, members of the Sneeve's target demographic -- kids between the ages of 3 and 8 -- don't always remember to do that.

While Bratskeir didn't mean for the Sneeve to help solve that problem, his product has it covered.

"It wasn't an intended use," he said, "but one of the outcomes is that the Sneeve is a reminder for kids to use the crook of their arm."

Disclosure: Bratskeir's daughter is an editor with the Lifestyle section of The Huffington Post.

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