Some families in Concord, California, turned 50 shades of red when they discovered their local drive-in was playing "SpongeBob SquarePants" simultaneously with "Fifty Shades Of Grey."
The West Wind Solano Drive-In has two screens, one facing to the north, the other facing west. This weekend, one screen was showing the family-friendly "SpongeBob SquarePants: Sponge Out Of Water" while the other one was featuring "Fifty Shades."
The contrast was a slap in the face to Deborah Powell of Vallejo, who took her kids to the drive-in on Sunday night.
"We had no choice but to go straight head on to '50 Shades of Gray' in the background. Well, in the front," Powell told KTVU TV. "At the time, there was a woman being slapped, naked, bound up. So we had to have our children close their eyes. I could see another car behind us that had children in there with their eyes closed."
Powell said a drive-in employee apologized to her and admitted there had been other complaints. Syufy Enterprises, the company that runs the West Wind Solano Drive-In, has not responded to numerous media inquiries, CBS San Francisco reports.
Some parents who took their kids to "SpongeBob" said the smaller kids focused on "SpongeBob," but tweens and teens couldn't help but be distracted by the R-rated "Fifty Shades."
"It was weird to see these kids all around though walking to and from the concession stands with the huge butt-naked scenes on the next screen," Monica Arias said, according to the San Jose Mercury News. "There was no way to avoid it, really."
The West Wind Solano Drive-In isn't the only movie theater that is getting a beat down from SpongeBob fans.
On Monday, the MetroLux 14 theater in Denver accidentally started showing "Fifty Shades of Grey" in a theater scheduled to show "SpongeBob."
"People ran out of there," Joe Jaramillo told the Denver Post. "You could hear little kids going, 'SpongeBob! SpongeBob!' as the parents were dragging them out."
The film was quickly taken off the screen. A spokesman for the theater says the mistake was caused by a chip problem in the server.