What would a Super Bowl be without a racy GoDaddy.com commercial?
This year the domain provider was back at it, featuring longtime spokesperson Danica Patrick appearing in an advertisement called "Heaven." The ad followed a familiar pattern set by past GoDaddy.com Super Bowl spots, with various characters wearing revealing clothing and the commercial abruptly ending with a saucy cliffhanger and instructions to visit GoDaddy.com to see how the ad ends.
It wasn't necessarily any more or less scandalous than past Super Bowl ads, but based on Twitter reactions, it seems that viewers are growing somewhat tired of GoDaddy's schtick:
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For years, viewers have tuned into the NFL's Super Bowl as much to see what the advertisers roll out as how the two teams vying for the sport's top prize perform. This year was no different. Each time that NBC cut away from Super Bowl XLVI between the New York Giants and New England Patriots a hush came over most Super Bowl parties as everyone -- and not just the diehard sports fans with a rooting (or betting) interest -- focused entirely on the ads.
While iconic Super Bowl commercials like Apple's '1984' and Coke's ad starring Mean Joe Greene will be remembered so many more are soon forgotten or, even worse, ridiculed as super fails.
How does this Super Bowl ad stack up?