To work out or to socialize? That is often the question for busy professionals who find it basically impossible to squeeze in both: You either head to the gym to focus on yourself, or saddle up to the bar to flirt during happy hour.
"That's an interesting filter that is harder to come by these days," he told AM New York. "In the last decade or so, fitness has gone from becoming fit to a culture and a lifestyle."
Sweatt's algorithm matches people based on their lifestyle choices, including the frequency of their workouts, when and how they like to exercise and even some nutritional preferences. Similar to many dating apps, users are prompted to write a brief profile and provide information about their age, gender, location and sexual orientation.
The app focuses a lot on aesthetics (not a surprise, since that's what gym rats are wont to do) and offers an extra-large space for profile pics so users can show off.
Once two users are matched, if they don't contact one another within 21 days, their chance to connect will expire. If users do decide to chat, they can choose to make any kind of plan to meet, though something active or workout-related is really what the app suggests.
Whether it works will be up to the people who try it, and whether they're willing to get sweaty in front of complete strangers who are also potential romantic partners.
But really, any way you look at it, the concept's a win-win: Even if you don't sidle up to some bae at SoulCycle, it doesn't really matter. You'll still be motivated to get those endorphins pumping and enjoy all the benefits of a workout.
The app is currently free on iOS and will launch on Android soon.