Taking the American Pulse This Election Season

What's on your mind, America? For the past decade, a survey from the nonprofit, nonpartisan RAND Corp. has asked and answered that question on topics as diverse as the economic crisis, health care reform, and the political force of one Donald J. Trump.

It's called the RAND American Life Panel, and whereas many surveys present snapshots of public opinion, this one offers a stop-motion film of changing tastes and evolving attitudes. That approach helped make it one of the most accurate surveys in the 2012 presidential elections--and it's about to face another test in the crucible of 2016.

RAND designed the survey not just to predict winners and losers, though, but to get inside the black box of political and social science--how people see the world, and how that shapes their decisions.

Click here to read the rest of this post from RAND Review magazine.

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