A New Day is Target’s new women’s clothing brand, partly taking the place of Merona. The line features “versatile, mix-and-match” pieces that will officially debut on Aug. 27, though some items have already started appearing in stores.
A New Day sizes its pieces from either XS to XXL, XS to 4X or 2-26W, depending on the item. That’s a wider range than Merona offered, and music to our ears. Prices for the lookbook items are all under $45, too. Some items will vary in price based on color, and unfortunately, Target will charge more for extended sizes in some cases, a spokeswoman told HuffPost.
Other than that frustrating move, this collection seems delightful indeed. Take a sneak peek.