The Modern Woman is expected to work, raise children, keep a clean house, do the laundry, cook, and generally manage her home and family like a prosperous corporation (remember those?). We know that it is impossible for The Modern Woman to do this without the aid of several thousand dollars worth of appliances and all-surface cleaning sprays...but is something else holding her back?
Yes. The villain is in her own home, in her own bedroom and has possibly spawned children with her. Commercials provide incontrovertible evidence that the villain is: her doofy husband. Ladies, beware! For you too may be harboring a man doing more harm than husbanding.
Check out "Target Women: Doofy Husbands":