Sen. Ted Cruz (R-Texas) on Tuesday joined the mass of critics calling out Donald Trump's misogyny.
Trump said last week that Hillary Clinton was only leading the Democratic race for president because she plays the "woman card." Cruz defended Clinton on Sunday, calling her "a very smart, committed liberal." On Tuesday, he doubled down on his remarks.
"His strategy of being a bully in particular is directed at women," Cruz said during a speech in Indiana. "He has a real problem with women. [Like] people who are insecure about who they are, Donald is terrified by strong women."
"I've been blessed to be surrounded by strong women my entire life," he said, noting that his wife was the target of a Trump attack. After vaguely threatening to "spill the beans" on Heidi Cruz in March, Trump retweeted an unflattering photo of the Goldman Sachs banker.
Criticizing women's appearances is just par for the course with Trump. He made headlines in September for insulting Carly Fiorina's appearance. After Cruz chose Fiorina as his running mate, Trump mocked the choice and said that the former Hewlett-Packard CEO's own presidential run had "failed badly."
His strategy could cost him in the long run. Recent polls show Trump performing poorly among women, who make up over half of the U.S. population.