It's no secret Netflix is keeping track of its subscribers, and that data is super classified. But, giving us a rare window into our own slovenly habits, the company has released an interesting tidbit about our viewing: How quickly we watch its shows by genre.
Culling 100 popular series streamed in 190 countries around the world, Netflix determined that people are more likely to zip through something like "Breaking Bad" or "Bates Motel" -- watching more than two hours in one sitting on average -- than "BoJack Horseman" or "Unbreakable Kimmy Schmidt." The thriller genre sings its snappily paced siren song with cliffhangers around every turn, and we just can't resist.
On the other hand, we'd rather take our time on "irreverent comedies" like "BoJack Horseman," where the median viewing time dipped below two hours. That's because, according to Netflix, "the societal commentary that powers their densely layered comedy, paired with characters that are as flawed as they are entertaining, allow them to be savored." We think it's because comedies tend to wrap up storylines by the end of each episode, but their thing makes sense, too.
Dense, slower-paced dramas are also savor-able, Netflix researchers found, followed by dramatic comedies and action-adventure series.
Back in September, Netflix let us in on some other findings that seem to mirror these. After analyzing the "point of no return" -- the point at which viewers get hooked on a show and don't look back -- the company determined thrillers like "Breaking Bad" and "Bates Motel" tend to snag viewers the quickest, at an average of two episodes.
Netflix: It's basically a big social science experiment.