Surprise, surprise: Many of President Donald Trump’s comments about women pair quite well with sexist vintage advertisements.
A new project by Syrian artist Saint Hoax reimagines some of Trump’s thoughts about women as slogans on old print advertisements. The series, titled “Make America Misogynistic Again,” highlights how easy it would be to confuse the president’s thoughts about women with sexist commentary from more than half a century ago.
Saint Hoax said he was initially doing research for a different project, when he stumbled upon vintage sexist advertisements and was inspired to create “Make America Misogynistic Again.”
“I decided to match the visuals with sexist Trump quotes and show them to my friends without actually telling them where I got the quotes from,” he told The Huffington Post. “I told them that these were the actual advertisements that were published in the 1950s and ‘60s and they believed it. When I revealed the truth, they were in complete shock.”
There should be a stark contrast between sexist ads from 70 ago and our current president’s comments, but there isn’t. Trump’s now-infamous remarks about grabbing women “by the pussy,” and how “you have to treat [women] like shit” pair alarmingly well with ads that depict a husband spanking his wife, or a woman as an actual rug with a man standing on top of her.
“The way women are represented in the media has shifted drastically since these advertisements were initially published,” Saint Hoax said. “Sadly, Donald Trump is trying to take America back to the ‘Mad Men’ era. I’m hoping that these posters would make people realize that Trump’s ‘locker room talk’ is extremely dangerous.”
Scroll below to see all of the prints from Saint Hoax’s “Make America Misogynistic Again.”