Trump's Version of an African-American Voter Outreach Campaign

FOUNTAIN HILLS, AZ - MARCH 19: Republican presidential candidate Donald Trump speaks to guest gathered at Fountain Park durin
FOUNTAIN HILLS, AZ - MARCH 19: Republican presidential candidate Donald Trump speaks to guest gathered at Fountain Park during a campaign rally on March 19, 2016 in Fountain Hills, Arizona. Trumps visit to Arizona is the second time in three months as he looks to gain the GOP nomination for President. (Photo by Ralph Freso/Getty Images)

It was one for the books. The sight of an African-American viciously assaulting a Trump protester at his Tucson campaign rally. The sight drew gasps and lots of expressions of puzzlement and disbelief. The assault came a few weeks after Trump's photo-op meeting with some black ministers. He has also gotten some endorsements from an odd assortment of black names such as Mike Tyson. Before that, he bragged that he could get lots of black votes. It drew guffaws and snickers since it was just Trump being Trump. The overwhelming betting odds were that Trump could do something that's mathematically impossible, and that is to top the percentage of black voter support that one poll gave Mitt Romney during 2012's presidential election -- namely zero percent.

Romney got his memorable zero percent from black voters by doing what few GOP presidential tickets in modern times had done, and that was to actively alienate black voters. He accomplished that feat with his plan to hack up Medicare and Medicaid, downsize Social Security and gut the threadbare corporate and financial regulations, environmental protections, along with his full-throated assault on abortion rights that would've wreaked untold misery among African-Americans.

Even more than Romney, Trump's violent, race-baiting crusade that nakedly appeals to largely white lower income, less educated, rural and mostly male crowds drive the point home that blacks are not even an after-thought in his drive to snare the White House. But there's more to the picture about Trump and black voters than the punches that the black assailant delivered to the Trump protester.

The black vote, in several ways, is still very much a part of the GOP's strategy to win the White House. GOP presidents Nixon, Reagan, Bush Sr., and especially George W. Bush, took great pains to give the appearance that they were not overt racists, and that blatant racism was not part of their appeal. This included highly orchestrated, stage-managed photo-ops with black celebrities and sports figures, a handful of key black pitch men and women on the campaign trail with them, and, in the case of Bush loading up the Republican convention with a pack of show piece, African-Americans to provide entertainment and perfunctory speeches. With Trump, it's is no different. Besides the handful of comic endorsements he's gotten from blacks, he's front-loaded his traveling campaign circus act from time to time with two black women -- the "Stump for Trump Girls," a black minister or two, and panned to audience shots of black faces sprinkled through his rally crowds.

The next tact is not Trump's but the GOP's. That's to refine the ploy of voter suppression tactics that the GOP has traditionally employed, in times past, from felon bans to blatant intimidation of black and Hispanic voters at polling places. GOP governors and GOP-controlled state legislators will continue to drum up a maze of rules and regulations, from ending weekend voting to the rash of voter ID requirements. The aim is still the same: To damp down the black vote total all under the guise of combating voter fraud.

Then there's Trump's subtle racial pander, which like the GOP's voter suppression arsenal of tricks, is hardly Trump's creation. This is the GOP's standard use of code words and attack points, such as tax and spend Democrats, out of control, wasteful government, and welfare freeloaders. This embeds the notion that minorities, and especially blacks, unfairly scam the system with the active connivance of Democrats, at the expense of hard-working, overtaxed blue-collar and middle-class whites.

If Trump bags the GOP presidential nomination, the GOP establishment will be forced to throw in the towel on its low-intensity civil war with him, and resort to yet another favored ploy. That is to bankroll and promote a handful of visible and vocal black conservatives to recite all the stock criticisms of Obama, civil rights leaders and Democrats. It's already got failed presidential candidate Ben Carson and the National Black Republican Association on board. This creates the deliberate and false impression that a substantial number of blacks don't support the Democratic Party, despite the polls.

Trump and his black surrogates will pound on the tired theme that the Democratic Party has betrayed blacks ,and that it practices a modern version of plantationism; that is, perennially taking the black vote for granted, while offering no tangible programs for the black poor. Trump will couple that line with his boast that he can create more jobs for blacks and more affordable health care, and that private sector growth, school choice and further shredding welfare, is the path to economic well-being and uplift for blacks.

Trump's aim is not to get any substantial support from blacks, since that's an impossibility, but to sow seeds of doubt, confusion and even a little hostility toward Clinton among just enough blacks to keep them from the polls in the must-win, battleground states. Judging from the punches thrown by a black at the Trump protester, it may have worked in at least once case.


Earl Ofari Hutchinson is an author and political analyst. His latest book is From Sanders to Trump: A Guide to the 2016 Presidential Primary Battles (Amazon Kindle) He is a frequent MSNBC contributor. He is an associate editor of New America Media. He is a weekly co-host of the Al Sharpton Show on Radio One. He is the host of the weekly Hutchinson Report Saturdays 9:00 AM on KPFK 90.7 FM Los Angeles and the Pacifica Network