Twelve Brands That Will Disappear By End Of 2010

Twelve Brands That Will Disappear By End Of 2010

[NOTE: THIS STORY WAS ORIGINALLY POSTED IN APRIL OF 2009 AND CONTAINS BRANDS THAT MAY HAVE ALREADY BEEN SOLD, ETC.]

The website 24/7 Wall Street has complied a list of 12 brands that will not survive until the end of 2010.

It looked at 100 companies that are racing difficulty, looking at their sales, analysis from industry experts, brand histories and their competition.

Among those that the site doesn't expect to survive is the rental car company Avis, the Gap brand and Borders Books.

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