Upstart Vizio Churns Out Cheap Flat Screen TVs

Upstart Vizio Churns Out Cheap Flat Screen TVs

Static in the global TV-set business is forcing some big players to re-tune their game.

On Monday, Philips Electronics NV blamed a profit dip on its floundering TV operations -- just days after saying it would restructure its North American television business. Earlier this month, Sony Corp. replaced its top TV executive following failed efforts to turn around its unprofitable television unit. Matsushita Electric Industrial Co., the maker of Panasonic products, recently reorganized a part of its U.S. business to better respond to intensifying price competition.

But one upstart, Irvine, Calif.-based Vizio Inc., has largely surfed past the industry's woes. Its single focus: churning out low-priced flat-panel TVs.

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