If you think your morning regimen is intense, just check out the primping involved in giving Golden Boy his epic mane.
Rotterdam-based filmmaker Thalia de Jong films the glorious process from start to finish, as this supreme diva is coddled, curled, teased, fluffed and puffed into guinea pig perfection. So long, drab coat of pathetic Petco fur, hello fabulous floor-length locks that would put Rapunzel herself to shame.
H/T Creators Project
Also on HuffPost: