"What were they thinking?" Yes, that's a phrase one hears often if you work in the toy industry. But you also hear, "Crazier things have worked!" The fact of the matter is that both are true. Some of the wackiest ideas have been surprise hits that left some people rolling their eyes--but manufacturers laughing all the way to the bank. Here's a bunch of wild ideas that either made millions or got people talking. Many of them are featured in my new book, "TOY TIME!: From Hula Hoops to He-Man to Hungry Hungry Hippos--A Look Back at the Most-Beloved Toys of Decades Past," on sale now from Three Rivers Press.
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