With gripping storylines, women showing that heroism can start from within and be a guiding light, and the steadfast fanbase who are proving each day that their fight for another season will not be deterred,continues to cast an internationally powerful spell on viewers.
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The Beauchamp women wove a spell on fans of Witches of East End for two powerful and poignant seasons, but that magic was quickly dispelled when Lifetime cancelled the provocative program. Since the news of the cancellation fans have been massively rallying to try and get Lifetime to reconsider and allow these witchy women another chance at life. Petitions have been made and over 121,000 fans including bountiful celebrities have signed and made their voices heard that they don't want this magic to die out.

Besides the incredible mass amount of signatures from fans, which has been a fantastic continued vehicle and draw for attention, fans launched many other campaigns, including one that they call Operation Grimoire, which has had multiple phases to it. These phases have included targeting networks like Netflix to get them to pick up the show. There are Facebook pages dedicated to renewing the show, and Witches of East End fans have even reached out to other fandoms targeting fan sites and hashtags to enlist help. They have also dedicated time and tweets to celebrities to get their attention and assist in spreading the word about the campaign, petition, and hope for renewal.

Witches of East End was a salacious and poignant show that centered around family, fantasy and mystical mayhem. Based on Melissa de la Cruz's New York Times best-selling novel, the show at heart in season one revolved around sisters Freya (Jenna Dewan Tatum) and Ingrid (Rachel Boston). The two witches discovered their abilities and were both guided and mentored by their mom Joanna (Julia Ormond) and their aunt Wendy (Mädchen Amick). The ladies learned how to cultivate their witchcraft and work together in order to defeat unearthly enemies who sought revenge on their family. Of course they had to do all of this while trying to juggle love lives that just seemed to never be able to balance out. This season was about coming together as a family. They did this while learning what their strengths and weakness were with each other and with witchcraft. The constant push and pull struggle to maintain their identity of who they thought they were, and who they actually were, played out like an eloquent and poignant dance on screen. They realized they were much more than they ever thought they could be both as a person and as a witch.

Season two was darker in storyline and cinematography. It focused on the portal to Asgard being open and the appearance of Frederick (Christian Cooke), Ingrid and Freya's suspicious brother with a clouded past. It also dealt with the fallout of season one's death of Virginia Madsen's character Penelope, and smoldering brothers Dash (Eric Winter) and Killian (Daniel DiTomasso) learning about their new warlock abilities and coping with the all consuming power and responsibility that comes with these powers. Joanna was still weak from poison in her blood as the ladies frantically search for a cure. Ultimately Frederick comes through with a cure which leads to him earning back his mother's trust.

What set this mystical masterpiece apart from others was the tight knit family surrounded by such gritty, thrilling drama. Nothing in the long lives that the Beauchamp women have lived was ever easy, but when you wield great power, great responsibility comes hand in hand. These female family members aren't pitting themselves against one another in some melodramatic way, they work together in love, caring, and spirit to show that family matters. This is family lifting up and being there for one another, no matter the century or scandal. Dewan Tatum and Boston had a sisterly bond that seemingly went beyond familial television ties. Partnered with Amick and Ormond, the ties that bind grew deeper in their roots and entangled themselves in a majestic and real portrayal of the messiness of family relationships. Even when something mystical is threatening, there is no letting go for the Beauchamp women. These ladies hold fast and strong together, independently and without the need of a man to be their saving grace and resolve.

The play and themes of darkness and light were like characters in themselves. Shadows and light were an incredible juxtaposition and metaphor for the struggles each character faced in season two. The constant pull of the dark side of magic and its consequences against the light and inherent good that we all store within us were a devilish dance the Beauchamp woman were constantly performing. Dash and Killian also faced their own demons that dealt with the all encompassing feeling of power, magic, and how it can turn a good heart black if not used with great precaution. With Dash being spurned by Freya in season one and his hatred for his brother, it seemed he fell easy victim to the hold that evil can have when someone's emotions run raw and deep. Season two left fans on edge with copious amounts of cliffhangers and loose ends, and with a yearning for answers, satisfaction, and closure.

With gripping storylines, women showing that heroism can start from within and be a guiding light, and the steadfast fanbase who are proving each day that their fight for another season will not be deterred, Witches of East End continues to cast an internationally powerful spell on viewers. Petitions, tweets, and campaigns are still abounding, and hopefully Lifetime hasn't put the nail in the coffin of all the potential wicked ways that Witches of East End can showcase to its fans. This show has helped fill the gap in the mystical drama genre that fans are not ready to let go of. I hope that fans continue to raise their voices and show that magic, much like love, can have its consequences, but it can also bring about some of the greatest of rewards.

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