You won't believe how much production goes into hosting and directing a good street style video. I've spent countless of hours on YouTube watching makeup tutorials, clothing hauls, and binge-watching mini shows with the impression that these videos were done effortlessly. But, actually, there are so many components that go into shooting for Internet consumption. There are a few camera guys, definitely a director, sometimes a YouTube sensation, a hair and makeup artist, and a production manager to give you snacks, and obviously professional lighting equipment. The last time I was in San Fran, someone from Glam.com came up to me in Haze Valley and asked if I had time to chat about my outfit. Surprisingly, I didn't know that my secret dreams of being in a YouTube video were going to be fulfilled. The days of doing things basic are long gone.
Glam.com apparently teamed up with Jenn from Clothes Encounter, a blog and YouTube channel about fashion and lifestyle advice, to connect on what's hot and trending in NorCal. Although I was not familiar with neither one of these brands prior to shooting, just from a quick Google search I was instantly entertained with their YouTube video on how to master the art of contouring.
*me and Hannah from Styleite.com
Once I agreed to be in the street style video, the director gave me a call time. Upon call time, I was given hair and makeup. I was primped to say the least. My hair was polished with fancy products like Oribe hair spray. Mac lip stain was painted on my lips. It was so bright I was sure I'd look like a circus performer. After getting glam in the park (which also sounds sexual), there was a little waiting before the director came over to give suggestions on what to say when the camera is rolling. This is when I helped myself to the generous amount of set snacks.
Finally, I'm led to the action area, which consisted of this cool wall of graffiti across from a gourmet hot dog stand. There were no car horns or noise from ambulance vehicles; you know... things you'd hear and come across outside of a park in a bustling city. It was the perfect afternoon to waste time being an extra. In total, my YouTube debut with Jenn took about twenty minutes--not to mention the photoshoot that ensued afterwards! Have you ever been asked to be a part of a show or some type of production while out in public minding your own business?