behavioral economics

Other problems with fewer key variables have resisted this guessing approach and remain unsolved. If the problem were easy
However, there are many of us, as psychologist Ron Kivetz describes, who suffer from hyperopia, or "excessive farsightedness
An oft-cited example of a successful default rule is a 2007 Rutgers University experiment where changing the default printer
My sense is that these are just their narratives, the story they created to justify their decision. For some reason they
These programs, which are affiliated with VNSNY's Community Mental Health Services division, demonstrate that when it comes to building healthy communities and supporting the well-being of patients like Jean, physical and mental health can't be separated.
Guess who topped even Mother Teresa? The people who completed the survey, with a score of 87 percent. Apparently, most of the respondents thought they were better than Mother Teresa in regards to their likelihood of getting into heaven.
"The circumstances of one's birth have what seems to be a larger and larger role in determining one's economic well-being
For example, we have a rich understanding of the decision-making shortcuts that people apply, as well as of the predictable
Both of these incorrect beliefs are still pervasive. Because consumers lack perfect information about the product they are
There are many social norms that dictate gift-giving, including when, how and what to give as gifts. Interestingly, these norms don't seem to be about making sure that recipients get the gifts they want. What makes for a good or bad gift often differs in the eyes of givers and recipients.