Consistency sits at the core of brands. No matter what the circumstances, the people behind the brand are expected to deliver the same experience or product; a can of Coca-Cola purchased in Tokyo should taste identical to one in New York City or London. With great brands, you know what to expect, and it is delivered time after time regardless of the location.
Social media has become a proven path to building a community of followers around your business. Marketing via YouTube, Facebook and other social media outlets can be a huge driver of new customers as well as referrals from "marketing apostles" who identify with you and who feel personally invested in your future success.
This equation is simple:a few minutes of discipline equals hours of comfort, pleasure, a lengthened lifespan, and less time spent on medical procedures.
When you possess leadership integrity, people trust your decisions. They understand you have a vision, and because of your positive influence they take ownership in the plan, the process and the product.
Over the last 23 years as a Religious Scientist, many of those being the most formative years of my life, I've observed one thing that's caught my attention more than anything else; New Thought practitioners as well as members of traditional faiths have forgotten the real importance of consistency.
When I think about being a rockstar -- meaning, the person who hits the big time -- my mind strays to the glory: the parties, the fancy cocktail dresses, the fans... and that's why so few of us actually become total rockstars.
An example is a father with an overweight daughter; he does well to contain his feelings and to help her by introducing less
Teamwork is essential to the productivity and maximization of corporations, businesses, or the workplace. I'm invited into their world so they can peek behind the curtain into my world.
We're teaching them to be human, after all -- flawed and still fabulous. Messy and still magnificent. Weird and still wonderful, and always deeply, deeply worthy of love.