If you are in the ecommerce business, you cannot deny the magnetic power of sales. The more you sell, the more your confidence grows, as does your determination to improve the experience for your customers, and to expand your existing market.
Online marketing is all about the content. Content marketing is an essential part of building your business. How else will people find your content -- and by extension your website. Part of converting is a good content plan that allows people to find you and decide that you offer something valuable enough to buy.
There are some clear signs of your content strategy tanking, such as a decline in readership or public negative backlash
Your readers know when to expect content You can look at the logs of your site and see when the optimal time to release new
For example, reaching out to your audience with specific content that is specifically marketed to your email lists is one
These calculations also don't account for things like brand awareness, brand reputation, return traffic influence, or word
Invest in a project management tool for content production. If you're doing it right, your content strategy will turn into
Moreover, with the necessary help from customer passions you can also show a more human side of your company. Many times
Woohhooo! We made it through another year as business owners. While you continue to finish 2015 strongly, there are plenty of ways you can get yourself prepared for the New Year, as a small business owner.
Lately, I have been talking about why your business needs to be online and creating a website that effectively sells. Now I want to talk about using SEO techniques in order to get your website higher rankings on Google, so that more natural traffic can be generated for your website.
When you go to college, anything is possible. We as universities tell students this, but in our own digital communications efforts, we know this isn't actually the case. Given the realities of limited budgets and resources, anything and everything is not possible.
I really do understand why some businesses automate their content curation, and if a constantly updating twitter feed is all you want out of social marketing, stick with it. But if you want to tap into new markets, and attract an audience to read the articles you write, more must be done.