Chances are you've read bad unsolicited emails and probably sent a few yourself. Don't you get frustrated when people don't respond to you? If you're ready to stop ticking recipients off then stop doing these four stupid things when you send them emails.
One of the most effective forms of online marketing, email marketing, is constantly evolving. As a small business owner you need to stay current with the trends in order to fully maximize the effect of your email campaigns.
You're not alone. Most people stop and stare at the screen when faced with a blank page or a social post to fill in. Even if you do nothing on this list, I hope it will spark your own ideas.
Consumers are becoming immune to email marketing and most emails get deleted without even being looked at. The following 13 email marketing tips can be used to create emails that capture your customers' attention, receive a high open-rate and result in holiday sales for your business.
Your subscribers are short on time, their attention span is dwindling and there are A LOT of emails to choose from. But smart email marketers can get inside their subscribers' heads to navigate the tricky landscape and get the best treats, usually in the form of opens, clicks and conversions.
For people who think about email marketing all day long, the Miss America stage is kind of like a crowded inbox. Every brand is trying to stand out, get you to admire it, and in the end, win you over.
Forget the marketing funnel for a second and think about this -- various marketing channels are like the stages of a dating relationship.
I don't care who you are, we all have a favorite Turtle, and that got me thinking: What if the whole ninja thing didn't work out and they became email marketers instead?
There are some things you can do with your email marketing, that while seemingly innocent, will make your subscribers want to throw you off the proverbial cliff ... right into the spam folder.
Although not everyone will read every single email you send them (we all get busy!), most people are much more likely to read their emails than to read every update that comes their way on Facebook, Twitter, or LinkedIn.