As a digital media enthusiast, there are two people I look to. One is Gary Vaynerchuk, the ultimate hustler, and the other
So that's why I decided to curate the "crème de la crème" of Facebook advertising blog posts I've come across. In no particular order, let's get started.
(This post is co-authored with Pau Suris, advertising filmmaker under the moniker "Pensacola" and video innovator specialized
Previously, advertisers could target Facebook users who had already subscribed to their e-mail list or Facebook users who had already been on a brand's website. This new custom audience enables advertisers to target Facebook users who have viewed a brand's video on Facebook.
When it comes to marketing, there are two things we know for sure.
2. Your post title and images suck The general rule has always been to give before you receive. If you're just entering the
3 Facebook Ads That Got My Customers to Hit the Buy Button and Why They Worked for Online Direct Sales Marketing
I have been in the clothing industry for 13 years. 7 years ago I decided to start my second clothing company on my own and from scratch.
Facebook Lead Ads: The Beautiful Facebook is like this party, and Lead Ads makes it easy for advertisers to hangout and prospect
The iOS 9 version allows users to install 3rd-party ad-blocking apps that control what content is allowed to display and run inside Safari. This includes blocking social widgets such as Facebook's "Like" and "Share" buttons.
I spend lots of time speaking with business owners and the big question always comes up: is social media worth the time and effort for small businesses? So I decided to go to the source and get some real stats and answers from the people who would know
This morning I ran into a sad friend. She'd spent the previous evening with a couple of fabulous couples, all strappy sandals and flowery dresses and lively stories about lovely children. Their fabulousness all seemed so effortless, my friend said.
If you're like most nonprofit marketing professionals, you already have way too much on your plate. You just can't spend hours preparing your Facebook presence. The good news is that you only need a few minutes to get your Facebook page ready for primetime.
We live in an age in which our personal interests and activities can be tracked at scale. This enables us to understand our cultural values with a level of accuracy that would before seem unfathomable.
If you want to save yourself some time, money and frustration, here are the five things anybody must know before advertising on Facebook
As online platforms and customer usage evolve, it's up to you to stay informed and make the most effective marketing and advertising choices for your business. Don't dismiss Facebook because it's changing. Rather, adjust your advertising techniques to make the most of it.
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We recently wrapped up a month-long Facebook Ad campaign with a client who had a simple goal: to significantly grow their Facebook likes in 30 days. The campaign allowed us to learn a few key lessons about optimizing Facebook ads that we think are worth sharing.
How would I promote myself online as a service professional, minus Facebook? Here's a list of the tools that I think are most effective for those who are interested in maintaining their brand image, engaging potential customers and generating leads.
Social media advertising can be an expensive and come with varying levels of results. Yet, we've all seen those ads online that manage to capture attention, wrangle clicks and pique interests.Here are a few practical tips to increase success.
You don't unscrew a nail with a chainsaw (at least when you're sober). Below is what small businesses must understand about the key digital tools available.