Feeling like she's always running in circles, Anali runs a small weaving microbusiness, studies accounting at university, and cares for her partner and daughter at home. She left her rural village and is already banking on a brighter future for herself and her kids.
For 100 years the world has been on a fairly consistent march towards more and more free enterprise, and deeper and more sharp edged caverns of capitalism. And for approximately 80 of those years, most of the developed world was not on a bad path.
To think "a priori" about the likely market and business model characteristics will maximize the likelihood of success or, at least, make the challenges more explicit and therefore help manage expectations.
For any budding Bill Gates and Steve Jobs, there are literally thousands of craftsmen, real estate agents, lawyers, and small shop or restaurant owners who might take the tax break, but won't create new jobs.