Rohit Chopra, a Trump appointee to the Federal Trade Commission, took a not-so-subtle jab at the tech giant.
“When you signal to the industry, ‘Totally go to town, do whatever you want, you’re safe with us,’ they will."
But more and more brands are dictating actual wording for influencers to incorporate into their content, which contradicts
Consumers' concerns about privacy aren't academic -- they can have real consequences on our economy. Studies show that when consumers are concerned about their privacy, they limit their online economic and civic activities.
Unfortunately, he neglects a key piece of context. The solar revolution is sweeping America and bringing a choice of clean
• IRS Taxpayer Guide to Identity Theft Webpage • IRS Publication 4524, Security Awareness for Taxpayers • USA.gov Identity
From a consumer advocacy standpoint, H.R. 5212 is a good start. Its very existence recognizes the fact that consumers' protection
AT&T, Samsung and Verizon are under the microscope.
They were accused of misrepresenting themselves to donors and using the money for personal purchases.
Sponsored content is showing no signs of slowing down but consumers' acceptance of it certainly could. If you take the necessary measures to follow legal guidelines while still allowing influencers to show their true selves in their content, both consumers and the FTC will be satisfied.