Rohit Chopra, a Trump appointee to the Federal Trade Commission, took a not-so-subtle jab at the tech giant.
“When you signal to the industry, ‘Totally go to town, do whatever you want, you’re safe with us,’ they will."
Advertisers must walk a thin line when it comes to influencer marketing. Yes, they have a brand reputation to maintain. But
Consumers' concerns about privacy aren't academic -- they can have real consequences on our economy. Studies show that when consumers are concerned about their privacy, they limit their online economic and civic activities.
At SEIA, we want to see consumers and companies benefit by choosing solar. Consumers deserve accurate information and companies
• IRS Taxpayer Guide to Identity Theft Webpage • IRS Publication 4524, Security Awareness for Taxpayers • USA.gov Identity
Let's not move too fast, Mr. Arrington said in his testimony before the subcommittee. He proposed waiting for the comprehensive
AT&T, Samsung and Verizon are under the microscope.
They were accused of misrepresenting themselves to donors and using the money for personal purchases.
Sponsored content is showing no signs of slowing down but consumers' acceptance of it certainly could. If you take the necessary measures to follow legal guidelines while still allowing influencers to show their true selves in their content, both consumers and the FTC will be satisfied.
As a creative director and a creator of native advertising and also a consumer of media, the guidelines sounded fair. Publishers
Wherever you are on the income scale, there's always a way to be generous to others in need without damaging your own budget. Generally, if money is tight, give your time. And if both time and money are tight, you can get creative. Consider these steps first.
"Don't be evil" was famously created at Google's founding by an engineer who wanted something so bold that it would be impossible for the company to back away from it. But it has haunted Google ever since.
The Internet has increased the risk of financial fraud for young and old consumers, but thieves still work by phone and mail. Monitor credit data and make sure loved ones know how to keep their financial data safe.
In the for-profit college field, it appears that what works are preppy-sounding family or village names, evoking Harvard, Princeton, Stanford, Amherst -- in other words, evoking exclusivity, nurturing, tradition, success, power.
The new FTC probe focuses on whether Google is telling Android handset makers which Google apps they must show on their phones, and how and where they are displayed.