We still don't have any sort of apology or retraction from the Washington Post for promoting "The List" -- the highly dangerous blacklist that got a huge boost from the newspaper's fawning coverage on November 24.

Remember when having an opinion was no big deal? You would read about something outrageous like, well, just about everything in the news lately.

Those of us that prefer Uber to the other alternatives hope we are wrong about the negative impact of the logo and brand changes. From the market reaction so far and a deeper understanding how human brains process logos and brands, I don't think we are.

Apple' CEO Tim Cook is on a tirade. He obviously sees Android and Google as the lethal threats they are to the Apple' iPhone/iOS kingdom. But he doesn't want anybody else to know that.