influence

Influence, what a powerful concept. History has shown that this can have both a negative and positive implication depending on how it's used. Our nation has played a large role in always shaping how the world operates.
Through our years of producing countless social media, content marketing and influencer marketing campaigns we have seen a lot of different approaches. We know what works, what doesn't -- and why.
Williams, her sister, Venus, and several touring professional tennis players of color are standing on the shoulders of giants. Many of those giants call HBCUs and MSIs their home. Here's a list of some of those that have and continue to impact the world of tennis.  
The CEO firing was direct and dismissive. Barnes & Noble didn't stick to the bland yet reliable "we're moving in a different direction" script when it booted Chief Executive Officer Ron Boire. They didn't give him a gentle heave-ho with the old standby "he's stepping down to pursue different opportunities" tale. Instead, Barnes & Noble whacked their CEO in bold fashion.
Whether you want to stand up to your annoying sister-in-law or just raise your hand more in meetings, here are five strategies to practice to close the confidence gap:
If you're like most people, you use the internet to learn more about anything and everything that pops into your brain. Whether that's entertainment news, current events, industry insights, and updates, or information about how you can build a better business, you're looking online for information -- and you're finding content.
Dave Kerpen, Founder & CEO of Likeable Local, a social media agency and NY Times best-selling author recently published; "The Art of People: 11 Simple People Skills That Will Get You Everything You Want."
When you're trying to move hearts and minds, or get people to take an action, it's normal to think about how you can get them to engage with YOU. But it's not the most effective way to influence others.
Remember when your Mom got pissed about something and said she was going to write a letter and complain? How many times did
As a positive example, consider Domino’s Pizza, a brand that has long delighted consumers with engaging and useful innovations
Let's face it, people can be rude. Mean. Unforgiving. But what if I told you that I have a way to get people to be less rude....using science?
The reality is that the current influencer market is incentivizing these content creators to be constantly pushing the envelope
Curiosity may well have killed the cat; but just as a cat has nine lives, in business we have to be prepared to reincarnate and envision new life. The only way to do that is by constantly being curious - and questioning the why.
The ability to sell effectively is a necessary skill for all entrepreneurs to have. It's not just important for earning new clients. The ability to move others is a critical component of almost every aspect of an entrepreneur's life.
Aniebietabasi Ekong, known to the Internet as baddieani, is a whole new breed of artist, the kind that that could only exist in the Internet Age.
I was having a conversation this last weekend, and got in an argument with someone who didn't think they were influential.
For most online influencers, transparency shouldn’t be a problem. It’s been hard building up their following, and they’re
A "typical" leadership style stresses the use of metrics in making decisions about your organization. That's certainly a
In marketing there is always a new trendy term and "influencer marketing" is a popular one right now. Popular with good reason, as if done right, influencer marketing can have unparalleled sales, growth and equity results for brands and generate unmatched ROI for marketing budgets.
Leadership is all about influence, the more influence we have, the better the leader we can be.