Influencer marketing

Black beauty influencers are proving to be a tour-de-force in the Black Lives Matter movement gripping the nation.
As the economy tanks due to the COVID-19 pandemic, influencers are facing a drop in paid content and affiliate commission rates, forcing them to pivot.
Four fashion influencers reveal what they were paid for recent social media campaigns they worked on.
Factors like exclusivity, usage rights and the length of a campaign could bump up the price of an Instagram post.
"I don’t really give a f**k because I’m getting paid money for it," says the "Game of Thrones" star in a clip that's going viral.
Brands often give influencers products for free in the hopes of receiving positive reviews.
Instagram accounts that “expose” female influencers’ digital retouching strive to empower women. In reality, they’re hotbeds for sexist vitriol.
Navigating authenticity on Instagram can be hard these days, but there are influencers out there who are ready for change.
Despite repeated warnings from the FTC, Shay Mitchell and other Instagram influencers are still violating paid advertising rules — and getting away with it.
High-end water bottles are having a major social moment. They’re functional, fashionable and friendly to the environment.