If you are employed then chances are you applied for a job and were the fortunate applicant to get it. If you own a business then you've probably responded to an open call for proposals. Congrats if you've won a few (you should also buy a lottery ticket).
Most small businesses would rather wrestle a tiger then dial for dollars. Cold-calling hurts; it's like going to a single's bar and hitting on everyone you see there. You will come out with more bruises or hang-ups than phone numbers or leads.
My LinkedIn profile got me a job -- and that's just one of many stories from successful job seekers. Forbes reported that LinkedIn is the number one social tool for both job hunters and hiring managers. Here's how to stand out from the competition.
Social media isn't just for chatty teenagers anymore. Social sites are now the prime stomping grounds of the well-informed, web-savvy buyer.
As small businesses begin the year with a clean slate and new opportunities to increase brand visibility via social media, what is the most important strategy all businesses should employ in their marketing campaigns?
All social networking venues are not created equal. LinkedIn is a great way to build your network, relationships and personal brand, but in order to do it effectively, you have to use LinkedIn in a professional manner.