Trending
Trending
personal brand
The goal is to get to that stage where journalists call you for comment on a story that relates to your personal brand. It takes time and a lot of pitching to achieve that, but all that effort is worth it when a week does not go by where you're doing an interview with a journalist who calls you directly.
In 1999, CEO and co-founder Tom Villante started YapStone with an ambitious goal: Converting pesky paper bills into online payments. Shortly after, YapStone debuted RentPayment -- the first payment solution for the apartment rental industry -- and changed the way payments are processed.
WHAT'S HAPPENING
WHAT'S HAPPENING
Is your personal brand taking you to the places you want to go in your career?
After many months of hard work, living and breathing your tech baby, frantically trying to get your new startup ready for its first customers, there's no doubt you want as many people as possible to love your new concept just as passionately as you do.
It’s not over. It’s only just beginning.
Consumers now, more than ever, are interested in connecting with a personal brand first, and then engaging with a company. Your personal brand acts as a gateway to your business, and when you create a unique personal brand it draws people to your service or product.
