As the November election become increasingly closer, we decided to take at look at 20 impressive visuals used by Obama's marketing team during his presidential career, and the thought process that went behind each.
You take a guy -- a white guy, an Irish guy, born in Seattle, a longtime Upper East Sider, a Trump voter, no less. You stick him in an apartment north of 125th St. And less than a year later he's going around unironically calling himself the Mayor of Harlem. What happened?
What public relations does is tell your stories while also building your reputation and credibility - so people buy the relationship and promise rather than just the service or widget.
After many months of hard work, living and breathing your tech baby, frantically trying to get your new startup ready for its first customers, there's no doubt you want as many people as possible to love your new concept just as passionately as you do.