pricing

For Teen Vogue, by Marissa G. Muller.  There is something very strange happening with Amazon's pricing strategy for clothing
Do you find yourself justifying your prices? Are you offended when someone asks you why you've set your price so high?
These days, the term "disruption" is all the rage in business and entrepreneurial circles. Startups want to "disrupt the status quo" with slick designs, clever business solutions and innovative products, but too often find themselves mired in cost and production problems.
Are you a Maserati or a Kia? What do you do if you hear the following from a prospective client? When I meet with new clients
Most consultants and freelancers are under the mistaken assumption that their prices should be determined by their monetary needs divided by the number of hour they have to consult.
Q: Are big physical retailers like Walmart and Costco doomed? A: Brick and mortar stores aren't doomed, but they'll definitely
A funny thing happens on the way to building a successful business. At a certain point you actually need customers who can pay you for the product or service that you offer.
Have you ever gotten something for free and it fell apart and you thought, "I should have just paid for that stupid thing"?
One of the most common questions that comes up among social entrepreneurs in our incubator is how much they should charge for their product or service. The truth is, I'm not qualified to answer that. And, honestly, neither are they.
Writing is more than just getting that book finished. The smart author will want to learn as much as possible about the whole publishing business. It pays for you to be knowledgeable about all aspects that concern your book. It's your baby!
In the United States, over the past decade or so, planes have been disappearing too -- as routes and flights have been eliminated or cutback. The apparent reason for this is due to a lack of competition.
You may hate me for this and think I am not progressive enough, but what I see is that although the altruistic notion of trading our craft for another's brilliant craft seems euphorically utopian, we are not ready for this.
The Federal Trade Commission's latest reports on tobacco marketing are a timely reminder that the tobacco companies are as relentless as ever in marketing their deadly and addictive products, often in ways that entice kids. The huge sums spent on price discounts are especially troubling, making tobacco products more affordable and appealing to price-sensitive kids.
Pricing is one of the building blocks of marketing that appears to be easy to understand, but is probably one of the most difficult. Many think it is easy because we all buy products that have prices, and many believe all you have to do is sell the product for more than it costs you to earn a profit.
Setting prices for your small business is rarely easy. However, with a little research, and with help from emerging technology, it's possible to set prices that customers are willing to pay while providing you with the profit you need to succeed long-term.
These examples clearly show important it is to test out different brackets of pricing. This is especially true if you believe
How do you set your brand apart in a tough, competitive marketplace? Mexican fast-casual chain Qdoba is finding that the concept "No charge" can help.
As summer heats up, droughts across the nation are causing municipalities to restrict water usage. My town of Lubbock, Texas, is no exception.
The most common opponent to which business sellers lose deals is status quo. Getting a seller to consider alternatives requires research, strategy, and hard work. In contrast, selling on price is easy.