selling

Small Business
I had just left the comforts of my corporate world biotech career, and it was time to help my husband with this photography business. I spent four years helping him grow his business, and it served as a launching pad to flying solo in my business consulting venture.
Small Business
In the language of business, eCommerce can be compared to being one of the best things since sliced bread made it's debut.
Small Business
Want to connect with your current and future clients better? Start paying closer attention to what you say to them and how you say it. Using language effectively to tap into consumer psychology can give you a competitive edge that can set you apart in your market.
Small Business
While offers can take many forms (free gift, discount, risk-free trial, free demo) relevancy is critical to success. For example, a retailer aiming to attract customers can offer a 20% discount to attract customers. However, business-to-business marketers, who set their sights on decision makers, usually focus offers on problem solving, increasing efficiency and improving the bottom line.
Small Business
As with anything, expectations need to be managed so that they're realistic and tempered by the overall commitment to any effort. You and our clients often assume that working on the Internet leads to instant results and is inexpensive. If that were only true.
Small Business
Sales can be the bane of a small business owner's existence. Limited budgets and limited time sometimes put a constraint on profits. So how can you sell more effectively?
Small Business
From time to time, business owners working in their businesses, find that they hit a wall or a plateau -- they get "stuck", so to speak. So how do you get "unstuck", whether you have been in business for a year or ten years?
Small Business
My grandmother raised four kids, and became a single parent when my grandfather passed on and my younger uncle was a tender 14. Learning to become profitable was not something she even thought about. She was "savvy" before savvy was a "business" household name.
Small Business
Just when you thought LinkedIn.com was a career site for finding your next job, along comes new, primary research from Jill Konrath and Ardath Albee showing that LinkedIn is now the most important sales tool in a sales rep's arsenal.
Small Business
Being in a position to dictate your own exit strategy should be the highlight of your career because it epitomizes the entrepreneurial dream: Go into business, be successful at it, and leave under your own terms.
Small Business
To truly succeed you need to begin by understanding one hard truth: regardless of whether your dream is to start a small business or a social movement, you are always, ALWAYS selling.
Small Business
The nature, extent, scope and tone of the pitch have numerous permutations and combinations depending on the scenario.
Small Business
Until you find The Product, nothing else will end up mattering. Without it, any seed money you raise or savings you invest will soon go down the tubes, you'll have a pile of debt you probably won't be able to pay, and you'll need your old job back--if you can get it.