Blogging can be tough, right? And incredibly disheartening at times. Especially when you spend hours crafting a great post (to you, anyway) that attracts little, to no, traffic. Or days writing a mega article that fails to hold readers' attention.
Businesses need to understand where their content is in the purchase funnel, and how they can leverage their position to truly draw people in.
Blogs have a dedicated readership, which will mean that rather than reaching a large audience who may not be interested in your business, you will have a following of engaged and active readers. When it comes to creating a business blog that gets read, my top three tips are.
There is absolutely no reason why your business shouldn't be blogging on a regular basis. Keeping your website updated with new blog posts gives your visitors new fresh content to engage with each time the visit.
We are launching a small business group blog! Using our four local verticals---New York, Chicago, Denver, and Los Angeles