social media campaign
There's a powerful meaning behind the tiny gesture.
Mothan4Men is composed of three Penn students Amy Zhuo, Charles Bagley and Rebecca Chen, and Drexel student Nelson Pun. These four students decided to tackle the H'University Movember challenge, and start a campaign to help raise awareness about Movember.
The Ice Bucket Challenge has proven that even in a time of philanthropic fatigue, the right call to do something for others can get our attention--and our action.