The research veteran believes it's more important for Nielsen to be able to capture every view on every screen than it is
She's optimistic about Nielsen's evolving Total Audience measurement solution so that measurement across all viewing platforms
That's a lot of money, but ratings are only going up.
In a play for advertisers enamored with the sexiness of a BuzzFeed or Vice, CNN on Tuesday is unveiling a platform called
"We are hopeful our counterparts will return to the negotiating table, and we'll get a deal completed," Turner said in a
The Wrap also reported Wednesday that "CNN Money" with Christine Romans, “Unguarded” with Rachel Nichols and “Sanjay Gupta
CNN reports that the workforce reduction will be achieved "through a mix of buyouts, layoffs and other measures" and is part
Turner Broadcasting, the parent company of CNN, will cut its total workforce by about 10 percent in the coming weeks through
I believe that it will take a lot of news intelligence and creativity to turn CNN around. Cutting costs and firing guys will not do it.