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Creating a Generation of Healthy Adults
Mother, Wife, Heart Attack Survivor, American Heart Associatio...
Parents, we are here to influence our children and guide them down a healthy path in life. We need to provide them with healthy choices at home, raise our voices to limit the marketing of unhealthy foods and drinks and provide opportunities for them to get off our couches and move.
Tricking Parents Into Bad Choices
Ayala Laufer-Cahana, M.D.
Physician, Entrepreneur, Co-Founder: Herbal Water Inc.
Parents usually have their kids' best interest in mind. They want them to grow healthy, acquire eating habits that promote wellness, and have beautiful, strong teeth. So how come kids are drinking so much sugar, an ingredient on the top of the list of foods to consume-less-of?
Vitaminwater Responds To Fan Backlash
My Worst of 2013
I tell stories and drink wine.
In 2014, however, I'm hoping to work on my patience. Therefore, for this year's "Worst of" list, I'm counting down the 15 times when I unreasonably lost my cool in public.
Frank Ocean, 'Blue Whale': R&B Singer Drops Rap Track On Tumblr, Stuns New York Crowd (AUDIO)
Frank Ocean stunned a crowd in New York City on Monday night, crooning his way through a one-hour set at The Fader and Vitamin
FOOD & DRINK
Flavored Waters: How To Make A Better Soft-Drink Alternative
Something must be in the water because it seems everyone is talking about flavored waters -- and we don't mean the ones you
Vitaminwater Inaccurately Claims To Use Real Fruit Juice
Julie R. Thomson
3 Ways to Get Your Taste Buds Loving H2O
Pooja R. Mottl
Author of The 3-Day Reset, Mother, Natural Foods Chef
After tasting water in these beautiful, more flavorful ways over a 72-hour period, your taste buds will react differently to a sip from a Coke can or even from a gulp of orange juice.
VitaminWater Bus Station Ads Let You Charge Mobile Devices While You Wait
As part of VitaminWater's new "You're Up" campaign, certain bus stations in New York, Los Angeles, Chicago and Boston offer
Friday Night Stand Up Sneak Peak: Hari Kondabolu On Vitamin Water For The Homeless (VIDEO)
Watch the exclusive clip below, and make sure to catch Kondabolu's special when it airs this Friday at 11:00 p.m. EST on
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The Dark Side of Vitaminwater
Author, 'The New Good Life: Living Better Than Ever in an Age ...
In a staggering feat of twisted logic, lawyers for Coca-Cola are defending the lawsuit by asserting that "no consumer could reasonably be misled into thinking vitaminwater was a healthy beverage."
David Wright, The Situation Hawk VitaminWater In 'Situational Training' Ad (VIDEO)
WATCH: Spring training is over and the MLB regular season is underway, but it looks like Mets third baseman David Wright
Vitamin Water: Marketing a Myth
Ever-enterprising beverage marketers will persuade normally rational people to buy colored sugar water for personal consumption.
'Bottled And Sold': Selling Bottled Water, The Modern Medicine Show
Peter H. Gleick
, Guest Writer
The history of marketing water with extravagant and questionable claims goes back centuries - indeed many of the early "medicine show" and "snake oil" salesmen were effectively marketing water, mixed with "special" ingredients.
Vitamin Water Looks to Spread a Little Brand Madness of Its Own...
The folks at Vitamin Water have always championed the idea of the look-away pass as a way to find ways to build brand value
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