Did you know that 90% of the information human brain processes is visual? Luckily enough, the job of a designer is nothing but visual work, and you have all chances to give clients a feel for your expertise
According to a survey, 46 percent of small businesses don't have a website. Shocking, isn't it? You would have expected that the ever-growing need for an online presence would have geared small businesses to jump at it.
The internet has evolved a great deal since it was first launched back in the 80s. Back then, there was no such thing as a high-speed internet connection, hence the need for simplistic, text-based website with no variations in font, typography, layout or visual content.
Have you ever made a change to your site only to notice that moments later your conversion rates drop substantially? Was the change something minor? Perhaps you tweaked the color of an upgrade button, or you swapped out a font style? These seemingly minuscule alterations can have a massive impact on how people respond to your product.