With more and more independent content coming onto Roku from sources including Vimeo and Blip.tv, the little box could become more attractive globally before too long.
Despite the intentions to embrace -- not replace -- commercial television, several networks are pushing back against Google's new device. We visited the company's HQ last week for an interview.
Unless advertisers grab the bull by the horns, free online entertainment programming will become a thing of the past, and we'll be down to the following the traditional pay-per-view or subscription model.
Despite the challenges, Web TV has already been legitimized. The facts are reflected in the numbers -- as the numbers continue to rise, so will the level of legitimization and relevance