The Most Addictive Game Award is a tie between Activision's Guitar Hero Live with GHTV and Ubisoft's Assassin's Creed Syndicate
Once Windows 10 becomes the hit Microsoft hopes it will be, Microsoft will have more control over the price it charges. Right now, price may be an important validator, and an upgrade price of $0 does not validate much.
In 2012, Microsoft released the most radical innovation in personal computing in over 40 years. Not Apple. Not Google. Microsoft.
Design improvements are usually implemented incrementally, even granularly. Over time, however, the look and feel of advertising can evolve significantly when based on data that fuel content optimization: test, learn, apply.
Good marketers know that when a company "badmouths" a competitor, it is (more often than not) a big mistake -- especially when the company being disparaged has Apple's track record of success.
What comes after eight? Well, it's the number 10, if you work for Microsoft. That's what the Boys from Redmond are calling their new version of Windows, apparently wanting to distance themselves from the dreaded Windows 8 syndrome.
Where is Microsoft headed in the next three to five years? Will it continue to slog along, as it has been for the past several years, riding its PC legacy and expanding its footing in the cloud, while its market is increasingly defined by business users instead of consumers?
The touch screen -- interface of the future or gimmicky marketing headache? It surprises me that more people aren't complaining
He said such risks are unlikely to increase immediately after April 8. “Without critical Windows XP security updates, your