Air Canada has been hit with a wave criticism on social media, with people accusing the airline of hiking prices as a fire continues to rage around Fort McMurray, Alta.
There's just one problem: Air Canada didn't hike prices amid the wildfire. But it admitted Thursday that people did see higher prices due to the airline's online booking system.
"It is not correct that we raised fares in response to this devastating situation," Air Canada said in a statement.
"In some cases, customers booking last minute on May 3 and 4 on flights from Fort McMurray and Edmonton have paid premium fares. This was a result of Air Canada's computerized revenue management system, which automatically manages fares."
Air Canada said it wasn't able to adjust flight prices in time, and that it will partially refund customers who had to pay premium rates.
The statement comes after a series of social media posts that suggested the airline had raised its prices.
The airline has offered its "lowest available fares" to people who have been impacted directly by the Fort McMurray wildfire, spokesman Peter Fitzpatrick told CTV News.
Air Canada has also added over 1,000 more seats worth of space on flights going to Alberta to help move people and supplies, and provided chartered planes for oil workers.
It also donated $50,000 to the Red Cross, CTV News noted.
But Air Canada isn't the only airline that has chipped in as a wildfire ravages the oilsands hub.
WestJet has expanded an existing arrangement with Shell and Suncor by offering flights out of oilsands work camps, spokeswoman Lauren Stewart told CTV News.
She estimated that the airline would have as many as 70 flights in and out of camps between Thursday and Friday.
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Fort McMurray Wildfire (May 2016)
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Police man a roadblock as smoke billows in the background from a wildfire near Fort McMurray, Alta. Displaced residents had a chance to see their burned city for the first time in a convoy that moved evacuees south to reunite with family and friends. (credit:Jason Franson/CP)
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New images of what the neighbourhoods look like now after the wildfire swept through are simply haunting. (credit:Scott Olson/Getty Images)
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Officials said shifting winds were giving the embattled northern Alberta city a break, but they added the fire that forced 80,000 people from their homes remained out of control and was likely to burn for weeks. (credit:Jason Franson/CP)
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The remains of a vehicle sit in a Fort McMurray neighbourhood destroyed by wildfire. (credit:Scott Olson/Getty Images)
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Evacuees from the Fort McMurray wildfires register at the evacuation centre in Lac La Biche, Alta. on May 5, 2016. Premier Rachel Notley said returning home "will not be a matter of days." (credit:Jeff McIntosh/Canadian Press)
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Volunteers load water for Fort McMurray evacuees.Labatt Breweries is donating 200,000 cans of water to help firefighters and victims in the area. (credit:Jeff McIntosh/CP)
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More than 1,200 firefighters, 110 helicopters, 295 pieces of heavy equipment and 27 air tankers are battling wildfires, the province announced on Friday. (credit:Scott Olson/Getty Images)
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A truck drives away from the Fort McMurray area. The ever-changing, volatile situation frayes the nerves of residents and officials alike as a massive wildfire continues to bear down on northern Alberta. (credit:Jason Franson/CP)
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Alberta Premier Rachel Notley announced the government will provide cash to help wildfire evacuees with immediate needs. (credit:Scott Olson/Getty Images)
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Evacuees from the Fort McMurray wildfires rest at the evacuation centre in Lac La Biche, Alta. on May 5, 2016. (credit:Jeff McIntosh/Canadian Press)
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In some neighbnourhoods, charred foundations of homes and vehicles are all that remain. (credit:Scott Olson/Getty Images)
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The charred remains of a bus sit on the side of a road in Fort McMurray on May 5, 2016. More than 80,000 people have left Fort McMurray, in the heart of Canada's oil sands as a wildfire that has devastated the area exploded in size. (credit:RCMP)
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Evacuees leave oilsands camps in a massive convoy of 1,500 vehicles in the early morning of May 6, 2016 after being stranded north due to the wildfire in Fort McMurray, Alta. (credit:Jason Franson/Canadian Press)
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A Mountie surveys the damage on a Fort McMurray street. Over 1,600 structures in the area have been destroyed by the wildfire. (credit:Alberta RCMP/Twitter)
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In just one day, generous Albertans donated over 600 plastic kennels to help transport pets out of the Fort McMurray wildfire evacuation zone."Thank you to everyone who helped us meet this goal in such a short amount of time," wrote the Calgary Humane Society in a release. "We are truly grateful."Sadly, many Fort McMurray owners were forced to leave their beloved pets behind. (credit:Calgary Humane Society/Facebook)
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25,000 feet above Fort McMurray on May 3, 2016. (credit:Tim Young)
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A swing set stands, with the swings burned away in Fort McMurray. (credit:Scott Olson/Getty Images)
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Firefighters take their first break after fighting the Fort McMurray blaze for over 30 hours. (credit:Strathcona Fire/Twitter)
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Fort McMurray is obscured under a massive cloud of smoke and ash on May 3, 2016. About 88,000 people are estimated to have been forced out of the Fort McMurray area due to the wildfire. (credit:Courtesy Raz Dee)
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A family of evacuees from the Fort McMurray wildfires arrive at an evacuation centre in Edmonton. (credit:Jeff McIntosh/CP)
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A police officer wears a mask while controlling a roadblock near a wildfire in Fort McMurray on May 5, 2016. (credit:Jason Franson/Canadian Press)
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A wildfire moves towards the town of Anzac from Fort McMurray on May 4, 2016. Alberta declared a state of emergency as crews frantically held back wind-whipped wildfires. (credit:Jason Franson/Canadian Press)
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Alberta Wildrose Leader Brian Jean talks with police near the wildfire in Fort McMurray. Jean learned Tuesday he had lost his home in the blaze. (credit:Jason Franson/Canadian Press)
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Michel Chamberland, who recorded the horrifying dash cam footage of his escape from Fort McMurray, is pictured in Edmonton. (credit:Amber Bracken/CP)
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An Alberta sheriff sits in a roadblock on Highway 63 as a massive plume of smoke rises over Fort McMurray. (credit:EPA/Chris Schwarz/Government of Alberta)
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Evacuees watch the wildfire near Fort McMurray on May 4, 2016. The fire has affected many people from the Maritimes who work in northern Alberta. (credit:Jason Franson/Canadian Press)
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A bus waits to transfer Fort McMurray evacuees from Anzac to Edmonton. (credit:@SlimCat_23/Twitter/CP)
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Cots litter the gym floor at an evacuee reception centre set up and operated by the regional municipality of Wood Buffalo in Anzac, Alta., on May 4, 2016. A wildfire has put the entire region of around 88,000 people under a mandatory evacuation order. (credit:Greg Halinda/Canadian Press)
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Dan Crane and Elisha Car take refuge in a work truck after being evacuated from Fort McMurray on May 4, 2016. The Alberta government is matching donations to the Red Cross for those affected by the wildfire. (credit:Jason Franson/Canadian Press)
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A picture provided by Twitter user @TechDeckSafety shows the wildfire seen from an airplane leaving Fort McMurray on May 4, 2016. Click here for more photos. (credit:TechDeckSafety/Twitter/CP)
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A helicopter battles a wildfire in Fort McMurray on May 4, 2016. The wildfire has already torched 1,600 structures in the evacuated oil hub of Fort McMurray and is poised to renew its attack in another day of scorching heat and strong winds. (credit:Jason Franson/Canadian Press)
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Social workers at the Edmonton Food Bank fill a vehicle with supplies for Fort McMurray evacuees. (credit:Codie McLachlan/CP)
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A picture provided by Twitter user @jeromegarot shows burnt trees after a wildfire raged through Fort McMurray on Highway 63 to Edmonton. (credit:Jerome Garot/Twitter)
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An evacuee puts gas in his car on his way out of Fort McMurray, Alberta, as a wildfire burns in the background on May 4, 2016. (credit:Jason Franson/Canadian Press)
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A family of evacuees camp out on their van at a beach south of Fort McMurray on May 4, 2016. (credit:Jason Franson/Canadian Press)
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Dale Kossey with his three dogs Elmo, Gizmo, and Lacey rests in the pet owners' area of the reception centre at an evacuee reception centre set up and operated by the regional municipality of Wood Buffalo in nearby Anzac, Alta. on May 4, 2016. (credit:Jason Franson/Canadian Press)
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Traffic is at a standstill on Highway 63 as people continue to leave Fort McMurray on May 4, 2015. (credit:Canadian Press)
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A picture provided by Twitter user @jeromegarot show the wildfire raging through Fort McMurray on May 3, 2016. (credit:Jerome Garot/Twitter)
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Flames move towards the Sawridge Inn Hotel in Fort McMurray. (credit:Courtesy Raz Dee)
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A family takes refuge in the back of their boat after evacuation at a rest stop near Fort McMurray on May 4, 2016. (credit:Jason Franson/Canadian Press)
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The Fort McMurray hospital managed to safely move all 105 patients, along with patients' families and staff, to Edmonton. (credit:Canadian Press)
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Evacuees from Fort McMurray wait to hear when they will be let back in, at a rest stop near Fort McMurray on May 4, 2016. (credit:Jason Franson/Canadian Press)
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Shell Canada shut down production at a nearby oilsands mining operation to allow employees to leave the region safely.The move also makes room for evacuees to stay at the work camp. (credit:Canadian Press)
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Flames burn alongside the highway near the Syncrude oil site on May 3. (credit:Courtesy Jerome Garot)
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A mandatory evacuation order was issued for the city of Fort McMurray, with a population of 70,000, on May 3, 2016, as a wildfire entered city limits. (credit:Mary Anne Sexsmith-Segato/Canadian Press)
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Heavy smoke rises above Alberta's Highway 63, near Fort McMurray on May 3, 2016. (credit:Canadian Press)
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Amid the chaos of the Fort McMurray fire evacuation, a baby was born at the Noralta Lodge evacuation centre. (credit:Canadian Press)
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Traffic lines the highway as residents leave Fort McMurray on May 3, 2016. (credit:Canadian Press)
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A NASA satellite captured how unbelievably quickly a devastating wildfire spread through Fort McMurray. (credit:NASA EOSDIS)
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Fort McMurray resident Chris Burrows told CBC News he has his neighbour and girlfriend to thank for saving his life. Burrows was asleep when he heard his neighbour at the door. "He said, 'Look out your back window.' [I] looked out the back of the patio, and within 200 metres I saw flames that were 100 metres high," Burrows told CBC. (credit:CP)
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A wall of fire rages outside of Fort McMurray, which prompted the evacuation of the entire city. (credit:Mary Anne Sexsmith-Segato/Canadian Press)
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Evacuees from the wildfires in and around Fort McMurray hug at the evacuation centre at the Edmonton Expo Centre in Edmonton on May 4, 2016. (credit:Codie McLachlan/Canadian Press)
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Wildrose Party leader and MLA for Fort McMurray-Conklin Brian Jean confirmed that his house was one of many burned as an out-of-control wildfire entered Fort McMurray. (credit:Brian Jean/Facebook)
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Days after reopening from a blaze that destroyed the interior of its main location, an Alberta gelato shop pitched in to help those affected by the Fort McMurray wildfire. (credit:Fiasco Gelato/Facebook)
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The sky above Fort McMurray on May 3. (credit:Government of Alberta)
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The view from the Fort McMurray airport on May 2, 2016. (credit:Fort McMurray International Airport)
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Students from Fort McMurray Composite High School are released early as wildfire burns nearby on May 3, 2016. (credit:Kangeun Lee/Handout via Reuters )
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An aerial photo of the fire. (credit: Alberta Wildfire Info/Facebook)
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On May 1, 2016, a large wildfire was spotted burning just outside of Fort McMurray. Within two days, the wildfire had more than doubled in size to over 2,600 hectares. (credit:Greg Halinda/Canadian Press)
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The wildfire is seen from MacDonald Island Park near Fort McMurray, May 3, 2016. (credit:Kangeun Lee/Handout via Reuters )
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Abandoned vehicles line Highway 63 south of Fort McMurray, Alberta. Evacuees fled with few possessions and often ran out of gas before they could make it to the next town hundreds of kilometres away. The fire has been blazing for seven days and covers more than 150,000 hectares - twice the size of Calgary. (credit:Tyson Sadler/RYOT News)
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Helicopters carry water bombs from a nearby lake to drop on the wildfire near Fort McMurray. The blaze has grown so big in scale that one firefighter likened the effort to spitting on a campfire. (credit:Tyson Sadler/RYOT News)
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Crews continue to control the blaze using water bombs near Highway 63, just south of Fort McMurray. (credit:Tyson Sadler/RYOT News)