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Why Has Ikea Succeeded In Canada When Others Have Failed?

Why Has Ikea Succeeded In Canada When Others Have Failed?

While some foreign retail giants like Target are pulling out of Canada, Ikea continues to increase its sales. Ikea Canada president Stefan Sjöstrand says the company is careful not to enter new markets too quickly.

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Best Ikea Moments Of 2014
That time the retailer turned its China store into a giant nap room...(01 of08)
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If you've ever been to a furniture store, you might have experienced that laying down to "test" out a mattress or sofa could result in dozing off for a bit. But at one store store in China, IKEA put out signs encouraging people to take a rest. (credit:Getty Images)
That time IKEA confirmed the coming of vegetarian meatballs(02 of08)
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It's no secret that one of the big draws of going to IKEA is the delicious meatballs (about 150 million are sold each year). In 2014, the retailer made sure that everyone could enjoy its meatballs by saying a vegetarian version would be on its way. (credit:Mike Licht, NotionsCapital.com/Flickr)
That time IKEA made a mirror that just complimented people all day...(03 of08)
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After finding out that most people need a good compliment or two in the morning to start their days off right, IKEA decided to "reinvent the mirror" by commissioning a real life "mirror, mirror on the wall" that doled out compliments at one store in the UK. We're not sure how much it costs, but this "motivational mirror" seems worth every penny. (credit:IKEA UK/YouTube)
That time the retailer held a sleepover at its Australia store...(04 of08)
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Yep, this happened. For one night only, IKEA Australia allowed patrons to sleep over in the store, get a free breakfast and even keep the sheets they slept on. The best part? IKEA announced the offer in an AirBnB listing. (credit:Associated Press)
That time IKEA helped rescue dogs find owners...(05 of08)
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Adorable pooches AND pretty furniture? Say no more. In select stores, the retailer posted cardboard cutouts of adoptable dogs among its furniture. The dogs' info was stored on QR codes so customers could scan the codes for more information. (credit:Compassionate Eye Foundation/David Leahy via Getty Images)
That time IKEA recreated "The Shining" to promote late night shopping...(06 of08)
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It's nice to know that IKEA Singapore has a good sense of humor, even if it's a tad creepy. The store recreated a scene from The Shining to freak out customers, introduce late-night shopping hours and wow us with yet another "so IKEA" moment. (credit:IKEA)
That time the retailer fed customers free meals on Black Friday...(07 of08)
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Black Friday shopping is always terrible, but IKEA found a way to make the experience way better by offering free meals if customers spent more than $100 on home furnishings. (credit:isriya/Flickr)
That time IKEA finally started selling stationary and gift-wrapping...(08 of08)
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IKEA announced earlier this year that stationary will be sold at its new Paper Shop, making the Swedish retailer essentially a one-stop shop for everything furniture and fun. Meatballs, nap rooms and now colorful stationary -- what more could a person want? (credit:IKEA)
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