Budweiser Bottle Goes Red, White & Blue, First Design Change In Years

Budweiser Redesigns Bottle For First Time In Years

Last August, Budweiser redesigned its can in an effort to revive weak U.S. sales. Now, its the bottle's turn. For a limited time, the bottle (and can) are getting a red, white and blue makeover.

The new design is part of a summer initiative with Budweiser and the Folds of Honor Foundation, which provides post-secondary educational scholarships for families of military personnel killed or disabled while serving. A portion of all sales from May 20 to July 7 -- up to $2.5 million -- will be donated to the organization.

Check out the redesigned bottles, cans and packaging below:

Budweiser

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