I feel as if we are in a really good place right now when it comes to getting ourselves seen and heard.
No matter what product or service you have the internet has changed the game over the last 15-20 years.
The great thing is you don't have to be "amazing" at figuring it all out, and at the same time you don't need a massive investment to get it all started!
Whether you like to buy old sneakers and paint your own design on them - you can easily sell them on Shopify and be selling from your own domain within an hour.
Sound too hard? Well, guess what you can go ahead and stick them straight on eBay and still make bank!
Then there is the fact that what we have in our hand -yes the mobile phone. The same mobile phone I am writing this post from. The same mobile phone I can stream myself to people who are following me.
Having a mobile phone now means we are our own network. Not necessarily just in terms of a TV network but at the same time, it is - Snapchat, Instagram stories, Youtube Live, Facebook Live & Periscope can be done all from our devices.
Think how much it would cost to run an ad on TV or actually have your own 12 episode show?
Virtually impossible...
But now there is nothing stopping you! You think because you don't have money to run ads means you can't make it?
Trust me I see every day when I speak with prospects they splash serious dollars on ads and don't really know what they are doing.
Because their spend per day is £500+ and they see a few sales at the end of the week they think there doing good!
The reality is there are not and they are leaving money on the table - so don't use money as an excuse.
There are many ways to see it but there is no time like now to just go and do something.
Our grandparents and their grandparents are the real Hustlers so if you think you're hustling trust me you're clearly not - they used to be up and working 16-hour shifts and doing that every single day.
They had no satellite tv or no computer or internet connection.
And here we are today complaining when we upgrade our iPhone software and it slows the phone down!
The game is always going to change but there is no time like the present to go do it. You've just got to adapt to what you've been given and make it happen!