Money talks. Bigot walks.
That was quite the Super Bowl and we saw something we've never seen before. We also saw more of something we will continue to see more of in the form of business branding themselves more on beliefs than benefits. But this is your space.
Very soon forward-thinking non-profits will be extremely busy dealing with political opposition on several fronts.
If there's anything Americans take from the speech, I hope it's these four calls to action: get involved, get engaged, come together, and demand.