National Shooting Sports Foundation

In 2014, Tim Kneale had a day that when it is all said and done may be the catalyst for his trip to Rio. He set a new world
What's interesting about the new attention to safety being paid by the gun industry is that the notion that guns might be potentially dangerous no matter how they are used is a concept that is remarkably absent.
The gun industry knew this new breed of assault pistol could trigger restrictions on specific types of ammunition that are considered armor-piercing when used in a handgun, but it moved ahead anyway, driven by the need to create new, militarized market categories in the face of declining household gun ownership. Now they are attempting to rewrite history.
ArmaLite is one of the nation's leading manufacturers of AR-type semiautomatic assault rifles. The way the company markets and sells these weapons is as revealing as it is typical of today's militarized firearms industry.
On Thursday, comedian Jay Leno cancelled his speaking gig at a gun industry event less than 24 hours after three reform groups launched a petition asking the former "Tonight Show" host to disassociate himself from the gun group.
This is not your grandfather's gun industry that met the needs of hunters and sportsmen. Instead, gun companies are promoting assault rifles like the AR-15, AK-47, and numerous others as the profit center of last resort.
The biggest problem in dealing with the issue of gun violence is that the two sides don't have the foggiest idea of what the other side is talking about. Want the latest example? It comes from the gun control side.
The National Shooting Sports Foundation, a firearms industry trade association, also took to the airwaves in support of Ayotte
The trade group is coincidentally also based in Newtown, just about three miles from the school. The Huffington Post's Christina
According to National Rifle Association President David Keene, fully automatic weapons should be illegal. As far as I know, this is actually news.
The top trade association for American gun manufacturers has largely refrained from participating in the public debate over
The Newtown-based organization that represents America's gun manufacturers has been quiet since a gunman murdered 26 children
While America continues to grieve over the tragedy at Sandy Hook Elementary School and begins looking for answers, for Newtown-based National Shooting Sports Foundation, the gun industry's multi-million dollar trade association, it's back to business as usual.
After what happened in December, many of us were surprised to learn that an organization in Newtown is essentially the top PR and lobbying firm for many of the companies that make up the country's firearms industry. Over the last few years, as interest in traditional hunting has declined, the group has campaigned to promote what it insists on calling "modern sporting rifles" (it rejects the term "assault weapons" and, presumably, the bad PR that goes with it).
The Newtown-based National Shooting Sports Foundation, or NSSF, is the nation's premier gun manufacturers trade association
Virtually every other industry in America offers the media actual data on sales. So why do the National Rifle Association and National Shooting Sports Foundation continue to block access to this information?
By purposely hiding actual data about gun sales in America, the gun lobby is attempting to reinforce its oversize reputation and make the industry look like a more politically potent force than it actually is.
Despite the gun industry's essentially unchallenged chest thumping that things are going great for firearm manufacturers, a giant dose of reality reared its ugly head when Freedom Group canceled a long-delayed IPO.