On Friday, Apple launched the new iPhone 6S and iPhone 6S Plus. On Monday, the company announced that the handsets broke previous sales records.
Imagine that.
“Sales for iPhone 6s and iPhone 6s Plus have been phenomenal, blowing past any previous first weekend sales results in Apple’s history,” CEO Tim Cook said in a prepared statement.
All told, Apple says it's sold more than 13 million units in the three days since launch. That's 3 million more than Apple reportedly sold last year when it also set a record with the original iPhone 6 and iPhone 6 Plus.
The main difference here is that the iPhone 6S family was immediately available in China. Last year, Chinese consumers had to wait an entire month before they could get their hands on shiny new iPhone 6 and 6 Pluses.
So, keep your eyes peeled when the iPhone 7 inevitably launches next year: 13 million is the new number to beat.
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