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comScore's 2014 US Digital Future in Focus

comScore's 2014 US Digital Future in Focus
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Key topics to be covered in this whitepaper include:
-The implications of a multi-platform majority
-The continuing disruption of mobile in all facets of digital media
-How social is monetizing its enormous mobile audiences
-The resurgence of online video and measurement across all screens
-Issues of ad viewability and how to improve ad performance on mobile
-How search engines are differentiating themselves from the competition
-The continued growth of digital commerce and emergence of mobile commerce

Read more on comScore

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