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Calling All Princesses! Disney Markets $$S Designer Ware

Calling All Princesses! Disney Markets $$S Designer Ware
By 

Senior Features Editor

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Snow White, Ariel and Jasmine have for years adorned little girls' T-shirts, bed linens and backpacks as part of the Walt Disney Co. merchandising bonanza.

Now, those characters have gone couture.

Designer and fashion maven Kidada Jones recently introduced a line of baby blue and pink women's loungewear, costume jewelry and home accessories inspired by the animated heroines that have come to be known in marketing circles as the Disney Princesses. Jones' line made its debut this month in a special white room, decorated with cherry blossoms and a fairy tale castle, in the fashionista fantasyland known as the Fred Segal boutique on Melrose Avenue.

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