'Beardvertising' Campaign Aims To Get Whiskered Hipsters Wearing Ads In Their Beards

They're Putting Billboards On Beards And Calling It..
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Attention lumberjacks and hipsters: it's time to put that beard to work. A Kentucky-based advertising agency is offering $5 per day to men willing to wear an ad in their beards.

Ad agency Cornett-IMS designed their "beard-vertising" campaign for A&W Root Beer and says it is designed to help those with the gift of facial hair capitalize on natural talents.

Do people stare at its awesomeness? Of course they do. Do you wanna get paid for having an epic beard? Of course you do. Join the world's first Beardvertising network. Get paid.

We'll let you decide if this is genius or insane, but apparently there is at least some cheeky interest. "We’re getting a ton of emails from guys with epic beards that want to host beardboards and we’re actually in talks with some brands that want to be Beardvertisers. I think we’ll probably be seeing some beardboards in the wild before too long,” the ad agency Cornett-IMS’s Whit Hiler relayed to Foodbeast.com.

Of course, it's not the first time advertisers and people willing to sell their body parts have collaborated. Last year, a man tattooed a Romney-Ryan logo on his face only to have it removed after the election. Earlier this year, a New York firm told employees they would get a pay raise if they got a tattoo of the company's logo.

There is no word on whether cat beards can also apply to wear beard boards.

Branded For Life
Billy Gibby aka Hostgator.com(01 of04)
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Billy Gibby or as he is known now, Hostgator.com. Photo courtesy Stephen Nigl. "Tamargo is not just a walking advertisement. He's a walking advertisement for businesses that no longer exist." -BuzzFeed, "Branded For Life" (credit:Courtesy Stephen Nigl)
Joe Tamargo(02 of04)
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Credit: SaveMartha.com"One of [Joe] Tamargo's tattoos is for SaveMartha.com, a site that was dedicated to keeping Martha Stewart out of prison following her indictment for securities fraud. Stewart went to prison. Stewart got out of prison. And yet Tamargo still has a tattoo imploring you to save her." -BuzzFeed, "Branded For Life" (credit:SaveMartha.com)
Joe Tamargo(03 of04)
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Joe Tamargo's tattoo for Grownupgeek.com (credit:Joe Tamargo)
Jim Nelson(04 of04)
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Jim Nelson's tattoo for CI Host. Credit: C I Host"In 2003, the first advertising space of this kind was sold on the back of the head of an Illinois man named Jim Nelson. A Web hosting company then known as CI Host paid $7,000 for the space. Nelson signed a contract stating that he would keep the tattoo for at least five years." -BuzzFeed, "Branded For Life" (credit:C I Host)

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