Enrique Peña Nieto, Mexico President, Visits U.S. Eager To Leave Country's Negative Image Behind

Peña Nieto Eager To Boost Mexico's Image During U.S. Visit
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Obama Meets With Mexican President Pena Nieto
Professor John Ackerman claims that Obama is losing credibility by cozying up to the new Mexican President.
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President Barack Obama welcomes Mexico’s president-elect Enrique Peña Nieto this week amid Mexican belief that it is their moment even as their country struggles with drug cartel violence and a continuing negative image in America.

Mexico’s optimism is bolstered by a growing middle class, a stabilizing security situation and the prospects for energy and institutional reforms that leaders believe strengthen the country’s economic, political and hemispheric influence.

“Mexico, in spite of a long season of security and violence stories, is attracting investment,” says Antonio Garza, a former U.S. ambassador to Mexico and now in private practice for an American law firm in Mexico City.

“Why? Because people putting money in a country read beyond the headlines. They know that other emerging markets face similar challenges.”

Americans Continue To Have A Negative Image Of Mexico

Still, an unprecedented new study reports that Americans continue to have a negative image of Mexico, largely because of the drug violence in that country.

Half of all Americans have an unfavorable opinion of Mexico, with fewer than 20 percent viewing its economy as modern and more than 70 percent believing it is unsafe for travel, according to the survey conducted by Vianovo in partnership with GSD&M.

“President-elect Enrique Pena Nieto inherits a Mexico whose image has been battered by the drug violence,” says Vianovo founding partner James Taylor.

“But with a growing middle class and strong GDP growth, Pena Nieto has an opportunity to expand the focus of the relationship beyond security to include immigration, trade and economic issues — to the benefit of both nations.”

The survey, though, found that almost 60 percent of Americans see Mexico more as a source of problems for the U.S., while only one in seven believe that Mexico is a good partner and neighbor.

Among conservatives, the attitude toward Mexico was even harsher. Almost 80 percent see Mexico as a source of problems for the U.S.

Despite those findings, some businessmen remain optimistic about Mexico’s prospects.

Mexico has many positive economic and cultural stories to tell, but changing perceptions will take a concerted effort in both the U.S. and Mexico,” says GSD&M executive Duff Stewart.

Obama will host Peña Nieto on Tuesday. Peña Nieto will be sworn into office Dec. 1.

“The President looks forward to meeting President-elect Peña Nieto and hearing about his vision for leading Mexico over the next six years,” White House press secretary Jay Carney said in a statement.

“They plan to discuss a broad range of bilateral, regional and global issues during their Oval Office meeting. The President welcomes the opportunity to underscore the shared values and strong bonds of friendship between the United States and Mexico.

“The United States remains committed to work in partnership with Mexico to increase economic competitiveness in both countries, promote regional development, advance bilateral efforts to develop a secure and efficient 21st Century Border, and address our common security challenges.”

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Before You Go

Mexico's Drug Cartels
Los Zetas(01 of08)
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The Zetas are thought to have become the largest cartel in Mexico recently, operating in over half the country's states.Leader: The notoriously brutal gangster Miguel Angel Trevino Morales (alias "Z-40") is believed to be the new leader of the Zetas drug cartel following a showdown with Heriberto "El Lazca" Lazcano. Trevino is infamous for human "cookouts" in which he stuffs people in oil drums and lights them on fire."If you get called to a meeting with him, you're not going to come out of that meeting," a U.S. official said of Trevino.Territory: The Zetas control a swath of territory on Mexico's east coast extending along the Gulf of Mexico.Rivals: The Zetas are bitter rivals with the Sinaloa Cartel. In turn, the group is allied with the Beltran Leyva Cartel and the Tijuana Cartel.Notable incidents: In August 2011, gunmen stormed the Casino Royale in Monterrey and lit it on fire, killing dozens.In February 2012, 30 prisoners linked to the Zetas broke free from Apodaca jail during a riot. 44 inmates from the rival Gulf Cartel were killed.In May 2012, the Zetas cartel allegedly was involved in dumping 49 decapitated bodies on a busy highway near Monterrey.Photo: Army soldiers flank Daniel Ramirez, alias "El Loco," during his presentation to the media in Mexico City, Monday, May 21, 2012. (AP Photo/Alexandre Meneghini) (credit:AP)
Sinaloa Cartel(02 of08)
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Mexico's second major cartel reportedly operates in over a dozen countries, including trafficking cocaine and other drugs to the United States.Leader: Mexico's most-wanted drug lord, Joaquin "El Chapo" Guzman, remains at large after he escaped from prison by hiding in a laundry truck in 2001. In 2012, Guzman appeared on Forbes' list of billionaires for the fourth year in a row.Territory: The Sinaloa Cartel operates in northwestern Mexico (map).Rivals: Arch-nemesis of Los Zetas, the Sinaloa cartel is allied with the Gulf cartel and the Familia Michoacana.Notable Incidents: A 755-foot smuggling tunnel running under a U.S. border fence was suspected to be operated by the Sinaloa cartel.The Sinaloa cartel may have been responsible for massacres in the border city of Nuevo Laredo in May 2012. The bodies of 23 people were found decapitated or hanging from a bridge, followed hours later by the discovery of 14 human heads in coolers near city hall.Photo: In this June 10, 1993, file photo, Joaquin Guzman Loera, alias "El Chapo" Guzman, is shown to the press after his arrest at the high security prison of Almoloya de Juarez on the outskirts of Mexico City. (AP Photo/Damian Dovarganes, File) (credit:AP)
Gulf Cartel(03 of08)
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One of the oldest cartels, the Gulf Cartel recently has lost influence, but is backed up by the Sinaloa cartel.Leader: Jorge Eduardo Costilla Sanchez, alias "El Coss." The U.S. has a $5 million bounty on his head. Costilla Sanchez once allegedly held FBI and DEA agents at gunpoint with AK-47s and threatened to kill them.Territory: The cartel operates out of the state of Tamaulipas, with other bases in Matamoros, Nuevo Laredo, and Reynosa, according to InsightCrime.Rivals: The Gulf Cartel is allied with Sinaloa and enemies of Los Zetas.Notable Incident: In June, footage purporting to show masked members of the Gulf Cartel beheading Zetas members surfaced online.Photo: From left: Andrea Escamilla Juarez ("La Negra," 21), Rene Cortez Zapata ("El Nicanor," 45), Nestor Hugo Del Angel Ferretis ("El Tango," 29), Jose De Jesus Mosqueda Mora ("El Chucho," 41), Jorge Fernando Larios Nossiff ("El Camaron", 57), and Ricardo Abraham Velazquez Del Castillo ("El Ricardillo, 24), all alleged members of a cell belonging to the Gulf Cartel criminal organization, are shown to the press by federal police in Mexico City, Friday, Dec. 9, 2011. (AP Photo/German Garcia) (credit:AP)
Juarez Cartel(04 of08)
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The Juarez Cartel reportedly smuggles tons of narcotics into the U.S., using local gangs to act as enforcers.Leader: Vicente Carrillo Fuentes, aka "The Viceroy," has a $5 million bounty on his head from the U.S. government.Territory: Based in Ciudad Juarez, across the border from El Paso, Texas.Notable incidents: In July 2011, Antonio Acosta Hernandez ("El Diego") told police he had ordered the killings of 1,500 people.In 2010, a report suggested that an associate group of the Juarez Cartel was training beautiful, young women as assassins.Rivals: Sinaloa cartel.Photo: Jose Antonio Acosta Hernandez, 33, is presented to the media by federal police officers in Mexico City, Sunday July 31, 2011. According to federal officials, Acosta, nicknamed "El Diego," is a key drug cartel figure, who acknowledged ordering 1,500 killings. Authorities identified Acosta as head of La Linea, a gang of hit men and corrupt police officers who act as enforcers for the Juarez Cartel. (AP Photo/Marco Ugarte) (credit:AP)
Tijuana Cartel(05 of08)
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The Tijuana Cartel, aka the Arellano Felix Organization, operates in the strategically important town of Tijuana, bordering San Diego, California. The cartel was depicted in the film 'Traffic' (2000). The cartel has been weakened by infighting.Leader: Fernando Sanchez Arellano, alias "El Ingeniero." (The "Engineer.")Territory: Baja CaliforniaNotable Incident: The cartel allegedly dissolved bodies using chemicals or burned them in the desert to cover their tracks.Photo: Seized drugs and packages of marijuana and crystal meth are displayed during a presentation to the press in Tijuana, Mexico, Wednesday, March 24, 2010. (AP Photo/Guillermo Arias) (credit:AP)
Knights Templar(06 of08)
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The Knights Templar are a bizarre, cult-like group. The Guardian writes: "Propaganda from the Knights Templar blends a mix of Michoacan regionalism, Christianity and revolutionary slogans." The Knights Templar are a major trafficker of methamphetamine.Leader: Servando Gómez Martínez, alias "La Tuta," denied in a filmed address that the Knights Templar are a cartel. Gómez Martínez is also called "El Profe" ("The Professor"), and InSight reports that Gómez Martínez was still a publicly-employed teacher as of 2010.Notable Incident: The group recently was blamed for coordinated firebombings of a PepsiCo subsiadary. It was a Mexican drug cartel's first attack on a transnational company.Rivals: Los Zetas.Photo: Juan Gabriel Orozco Favela, alias "El Gasca," an alleged member of the Knights Templar drug cartel, is escorted by Mexican Army soldiers as he is presented to the media in Mexico City, Tuesday, Nov. 15, 2011. (AP Photo/Alexandre Meneghini) (credit:AP)
Beltran Leyva (Disbanded)(07 of08)
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The Beltran Leyva largely disbanded following a power struggle after the death of its leader, Arturo Beltrán Leyva.Leader: Héctor Beltrán Leyva, alias "El Ingeniero," or "El H," is wanted for up to $5 million in the U.S. He is the brother of former cartel leader Arturo Beltrán Leyva.Territory: Northern Sinaloa.Rivals: Allied with Los Zetas after splitting from Sinaloa in 2008.Notable incident: Former cartel chief Arturo Beltrán Leyva died in a shootout involving 200 Mexican marines in late 2009.Photo: In this photo released by Mexico's Navy, Navy marines arrest alleged drug kingpin Sergio Villarreal Barragan, alias "El Grande," center, in Puebla, Mexico, Sunday Sept. 12, 2010. (AP Photo/Mexican Navy) (credit:AP)
La Familia Michoacana (Extinct)(08 of08)
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La Familia Michoacana, a pseudo-religious gang, has been largely disbanded.Leader: Nazario Moreno González, alias "El Más Loco" ("The Craziest One"), died in December 2010. Photo: Martin Rosales Magana, aka "El Terry" and alleged leader of the Mexican La Familia drug cartel, is escorted by police officers during his presentation to the media in Mexico City, Wednesday, Oct. 5, 2011. Authorities allege Rosales is one of the last major leaders of the La Familia cartel. (AP Photo/Leonardo Casas) (credit:AP)